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2026-11-08
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The Guerrilla Marketing Handbook by Jay Levinson & Seth Godin
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From the #1 Best Selling Marketing Series of All Time. A full 363 pages of marketing information, with sections dedicated to maximizing the value of customer mailing lists, choosing a business name, designing a logo, high profile banners and signs, how to set pricing and so many more. Interesting reading if just starting out in marketing! Ordinary marketers wear 3 piece suits. Guerrilla marketers wear bathing suits - in Aruba, after they've made all their money. Guerrilla marketers have more fun! From a non-smoking home/office.
Daily Cleaning: Use a soft brush or damp cloth to gently wipe away dirt. Avoid harsh chemicals. For mesh areas, use diluted mild detergent and a soft brush.
Drying: Air dry in a cool, shaded place after cleaning. Avoid direct sunlight or high heat, which can cause fading and glue deterioration.
Storage: Stuff with paper to maintain shape when not in use. Store in a dry, ventilated area to prevent mold. Rotate between multiple pairs to extend lifespan.
Usage Notes: Designed for basketball. Not recommended for hiking, long-distance running, or other specialized sports where different performance features are required.